More Than a User Manual
I’ve had more than one experience where after bringing home some new gadget requiring a bit of technical expertise to install, I am disappointed to
The Many Faces of “Free”
Free stuff comes in many different forms. Sometimes there are legitimate, useful things to be had for free. Consider the scores of handy apps to
Who’s Afraid of a Big, Brash Corporation?
Earlier in my career, there was a time when a software release announcement by one of our competitors would have sent me into a panic.
Trailblazing Technical Support
There is no substitute for good customer service. Offering an excellent product is clearly important, but if customers’ interactions with your company are poor, the
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